Moe Jimmy

• Drove enterprise-wide digital transformation by linking operational insights with executive priorities, creating scalable infrastructure for long-term growth.
• Oversaw the operations of both the marketing and tech departments, with responsibility for the activities and performance of 5 subordinates.
• Centralized cross-functional performance metrics using real-time dashboards, enabling proactive decision-making and strategic alignment.
• Established a company-wide taxonomy for data categorization and knowledge management to improve data accuracy and retrieval across systems.
• Instituted privacy-first marketing practices and customer data governance to enhance trust and meet compliance standards.
• Collaborated with department heads to optimize lead scoring, improve marketing attribution, and inform sales enablement initiatives.
• Supported e-commerce scalability by implementing a modular backend system for Shopify and its third-party integrations, reducing site load times and cart abandonment.
• Conducted cost-benefit analyses for tech stack investments and vendor contracts, producing significant savings across marketing and operations.

Key Achievements

• Built the company’s tech infrastructure with a focus on scalability.
• Increased revenue by 25% as the sole manager for Google Ads, Meta Ads, and Bing Ads.
• Engineered a custom CRM ecosystem integrating help desks, IVRs, AI agents, and workflow automations, streamlining internal communication and customer support.
• Led the cross-platform integration of inventory and logistics data across 45+ vendors, reducing delivery delays and inventory inaccuracies.
• Guided the implementation of a logistics and shipping system that integrated auto carrier rates through APIs, as well as an inventory management system and a shipping portal.
• Introduced processes, a project management system, and learning management systems for staff onboarding/training.
• Implemented cybersecurity protocols by managing DNS infrastructure, Linux server permissions, and hosted database configurations, reducing vulnerability exposure.
• Introduced new B2B and B2C digital channels that accelerated onboarding, shortened the buyer journey, and improved lifetime value.
• Launched a customer success function with training modules, onboarding paths, and feedback loops to enhance engagement and service.

• Designed market entry and commercialization strategies for VR/AR education and enterprise products, aligning business development with product evolution.
• Curated a strategic partner ecosystem that included 50+ ed-tech vendors, government agencies, and grant funders.
• Launched gamified demo experiences to secure early adopters and validate product-market fit in real-time.
• Directed competitive analysis to prioritize high-yield channels and streamline go-to-market motion.
• Oversaw all public grant applications, securing over $100K in non-dilutive capital for research and development.

• Directed luxury vehicle sales operations for VIP clientele, with full accountability for sales closure, financing, and after-sale services.
• Recognized as the Top Sales agent for the MENA region in 2021, surpassing benchmarks by over 80%, closing 50+ monthly transactions, and generating $12m in annual revenue.
• Forged revenue-generating partnerships with banks, insurers, and registration centers to improve customer throughput.
• Built concierge-style service model for executive and diplomatic clients, resulting in 100% satisfaction scores across key accounts.
• Facilitated the onboarding and training of new employees.

• Evaluated 10,000+ support interactions annually for quality assurance, coaching, and regulatory alignment.
• Resolved escalated complaints and emergencies, ensuring full turnaround and satisfaction in 100% of tracked cases.
• Received Bravo Champion Award for quality service and measurable results.
• Served as the SME for a centralized knowledge base used by frontline teams, legal units, and training staff.
• Coordinated with law enforcement and crisis response units for priority case handling and sensitive information requests.

• Delivered end-to-end project coordination on automation and security system installations for public and private sector clients.
• Facilitated enterprise RFP processes and translated bid requirements into actionable deliverables for tech teams.
• Managed internal timelines and technical documentation to ensure project delivery met scope and cost expectations.
• Advised the executive team on regional expansion strategies informed by competitor benchmarks and technology gaps.

• Planned and executed digital campaigns, product launches, and seasonal promotions across email, social, and affiliate channels.
• Generated automation scripts in Excel/VBA to streamline internal reports and reduce time-to-insight for sales leaders.
• Delivered on-site IT support for system outages and network maintenance across Mac, Windows, and Linux environments.
• Ensured data hygiene and pipeline visibility in the CRM to maximize targeting accuracy.